Lets shop Swimsuits

Okay so when this statement is made does it make you excited, anxious or do you get a little sick at your stomach? Do you dread shopping for swimwear each year, you long for the warmer weather and the beach vacation but you would rather skip the whole swimsuit process?

Believe me when I say I am here to help you!!!

From the time that I began my Ruby Ribbon business(over 4 years ago now) the number one request has always been “why dont you guys sell swimwear” “It would be awesome if you sold swimwear”

Well guess what last summer we launched our revolutionary patented swimwear and it has been more of a success than we ever imagined!

When women shop for swimsuits in a traditional box store or even online, the feelings are loneliness, embarrassment, negative feelings on personal body image, desperation (vacation quickly approaching and cannot find anything)

When women shop for swimsuits with a ruby ribbon stylist either in person or online; the feelings are acceptance, confidence, tears of joy(“I haven’t worn a swimsuit in___years!” ) positive feelings on personal body image, hope, and excitement!!!

Typically women return 30-40% of swimsuits bought in retail or online while at Ruby Ribbon the return rate is 6% (WOW, that should show you right there…you need to give us a try)

try on to buy ratio

in a retail or online setting, women try on an average of 15 suits and purchase 1(but still are not completely happy, right?)

With Ruby Ribbon women try on an average of 2 swimsuits and purchase 1

Why purchase Ruby Ribbon?

You will only find the following features in a Ruby Ribbon swimsuit

  • invisishape
  • great design
  • simple sizing
  • YOU

If you know your cami size you know your swim size, I LOVE our swim sizing– don’t know your cami size I can help you with that (in person, virtually, or over the phone, let me know it is a free sizing consultation)


A stylist friend recently did a target swim haul– she bought swimsuits from Target and compared with our ruby ribbon swim line

check them out below


Shown is the riveria in panther(this is my favorite and you can wear it multiple ways)


Riveria in black compared with a Michael Kors(not Target)


Aruba one piece


Riveria in black shown as a strapless


Fiji in tropical print(new this season, my favorite from this season)

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Plus we have 4 Tankini options and two swim bottom options if you prefer two pieces

find them here

Fashionably Yours,


Author: redefineyourclosetwithdanielle

I am a Personal Wardrobe Stylist and Closet Whisperer with Ruby Ribbon! By Day I teach allied Health mainly Medical Coding, I am a Certified Medical Coder, Auditor and Instructor through the AAPC. I love learning new techniques, skills, and subjects, I am currently enrolled at Capella getting my Masters Degree in Public Health! I absolutely love Ruby Ribbon, my business not only helps me to pay for fun activities for my family but also helps me empower women through confidence building clothes and fashion. I have always loved blogs, reading and writing so here I am I hope that you enjoy this blog and if you are interested in learning more about what I do at Ruby Ribbon please contact me!

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